The Rudd Farm is a fourth generation family farm, which was started by Farmer Kenneth’s grandfather in the early 1900’s as a tobacco farm located in Guilford County, just outside Greensboro, NC. Farmer Kenneth took up the plow in 1970. From 1970 until 2000, tobacco and wheat were the main crops grown on the farm. In 2000, the family decided to diversify and planted the first strawberries in September of that year. The first harvest of strawberries (1-1/3 acres) was in May, 2001.

The family stopped growing tobacco in 2004. Farmer Kenneth’s wife Joan retired from International Textile Group after 34 years of service in 2006, and became a full time farm lady. Matt, the youngest son, graduated from NCSU in 2006, with a Civil Engineering degree. He joined the farming operation full time in 2007.